Best Practices for Building Your 2013 Enterprise SEO Campaign

What is Enterprise SEO?

A common misconception about enterprise SEO is that it is directly related to company size. Many companies and large brands with complex infrastructures, multi departments, multiple site and multiple products are well suited to enterprise SEO. However, small companies that manage large and multiple sites also use enterprise SEO.
Enterprise SEO involves managing search and social campaigns holistically using a suite of integrated tools that include monetary, productivity, and relationship management type solutions. From a technological perspective – it is a platform of integrated tools and features.

Building Your 2013 Enterprise SEO Solution

Enterprise SEO captures and builds upon opportunities not just across your site, search and social campaigns but focuses on the interplay of data across these functions. How you use this data, execute and align action throughout your organization will be critical to your success in 2013.

There are many ways to build an enterprise SEO campaign. For many, at first, the task may seem a little daunting. Above is a structured way of looking at it and breaking it down to make the process easier to digest.

More Information- http://searchenginewatch.com/article/2230339/Best-Practices-for-Building-Your-2013-Enterprise-SEO-Campaign